Lagos State Governor, Mr Babajide Sanwo-Olu and his Ekiti State counterpart, Dr Kayode Fayemi will headline the 15th anniversary celebration of leading Public Relations and Integrated Communications Consulting firm, Chain Reactions Nigeria on Wednesday, 30th March.
The event, which holds at the upscale Radisson Blu, Isaac John Street, G.R.A. Ikeja, by 3:00 pm, will witness the unveiling of a new positioning for the award-winning consultancy.
The three-in-one event, tagged ‘Ara Unstripped,’ will feature captains of industries, business leaders, and top government personalities.
While Governor Sanwo-Olu will be the Special Guest of Honour, Dr Fayemi, who is also Chairman of the Nigerian Governors’ Forum, will preside over the occasion.
A statement from Chain Reactions explained that ‘Ara Unstripped’ will feature the maiden edition of Innovation and Tech Trends Summit (ITTS), a proprietary initiative of the firm, which explores technology and innovation trends and their impact on businesses and lifestyles.
Chain Reactions Nigeria will also officially announce new developments within its operations at the event where eminent industry thought leaders across E-commerce, Online Payments, Government, Entertainment and lifestyle will discuss “Enablers for living and winning in a disrupted world”.
Commenting on the 15th anniversary celebrations, which also include the launch of a news website, Managing Director/Chief Strategist, Chain Reactions Nigeria, Israel Jaiye Opayemi described the event as an attestation to the dynamism of the organisation’s business culture.
‘We are an agile, visionary and radically different business. Our quest for further differentiation has led us to the new path we intend to unveil. Our path will also help governments and businesses chart new ways of communicating and engaging with different demographics. It will bring more profit to businesses and peace to society. We are pivoting to a new business model that all our stakeholders will find beneficial’, he said.
‘Ara Unstripped’ is a hybrid event that will command befitting media and stakeholders’ presence as a trailblazing and much-needed initiative in Nigeria’s marketing communications industry.
In its existence, Chain Reactions Nigeria, which has a vision to “become Africa’s preferred PR and Reputation Management Consultants and solution house for clients who wish to play in the reputation economy’, has managed several global brands including Lekki Concession Company Limited, Dubai (destination branding), First Bank, Nigeria 2009 (FIFA U17 World Cup), Lagos State Government and 9mobile, among others.