Promasidor Nigeria Limited has a new Chief Executive Officer. Effective from 1 July 2024, Francois Gillet succeeded Bruno Gruwez, who has decided to pursue new opportunities outside the Promasidor Group. Gillet joins Promasidor Nigeria from Danone, where he served as General Manager in Réunion. Prior to his tenure at Danone, he had a long career as a General Manager with …

BrandXchange is thrilled to announce the upcoming third edition of the Consumers Value Awards CVA), set to take place on 12 September 2024 at the prestigious Ijakadi Hall of the Radisson Blu Hotel. The event, which commences at 5 pm, will honor brands and individuals who have demonstrated exceptional commitment to providing quality service and value to consumers in Nigeria. …

Rite Foods Limited, Nigeria’s leading food and beverage company, has restated its commitment to preserving Nigeria’s cultural heritage through sponsorship of the 2024 edition of the Ojude Oba Festival slated for Tuesday in Ijebu Ode, Ogun State. Unveiling the Ojude Oba Festival 2024, the Company’s Head of Marketing, Ms. Boma Harrison said that Rite Foods’ continuous sponsorship of the Ojude …

With 30 June as the closing date to indicate preferred brands in the Consumer Value Awards (CVA), consumers have been showing loyalty to their brands through voting. Brands are contending for the top spots in over 40 categories, which are listed based on consumers nomination. According to BrandXchange, the ongoing voting process is transparent as the data is available on …

Turtle Taido, the iconic cartoon character in the multiple award-winning animation series, is lead actor in the new Checkers Custard television commercial. Created and produced by Co-Founder/CEO of USP Brand Management, Mr. Muyiwa Kayode, Turtle Taido, which premiered on Africa Magic Family Channel in July 2015, is one of the best original animated cartoons for kids. It has since been …

As the Nigerian President Bola Tinubu moves across the globe to attract investors, some companies in the county are exiting for reasons best known to them. Like GlaxoSmithKline (GSK) Consumer Nigeria Plc which announced plans to cease operations and transferring its business activities to a third-party organisations in August 2023, Kimberly-Clark, makers of Huggies, on Friday made public its plans …

Akonte Ekine, CEO of BrandXchange, details the essence of the Consumers Value Awards, which is into its third edition What makes Consumers Value Awards unique compared to other industry awards? Consumers Value Awards, as expressed by the name, is an award under the sphere of consumers. Everything about the process of the Consumers Value Awards is more in the hands …

For the right reasons,  Nigeria is yet again the focus of all eyes in Africa and the beyond. In a ground breaking fashion, one of the continent’s leading communications firm headquartered in Lagos, Nigeria, Chain Reactions Africa (CRA) lifted seven trophies at this year’s edition of the globally-regarded SABRE Awards, organised by Provoke Media. The event was held at Grand-Bassam, a …

To celebrate Children’s Day 2024, Golden Penny, the leading food brand from Flour Mills of Nigeria, is pulling out all the stops to give kids in Abuja, Lagos, and Ibadan the time of their lives from 25 to 27 May. The special event will kick off in Abuja at Magic Land Park on Saturday, 25 May, and continue on Sunday, …

Nigeria’s customer-focused telecommunications company, 9mobile has unveiled Treelz, an innovative digital entertainment platform for customers on the 9mobile network. Treelz is a platform designed for customers to experience a world of entertainment through Movies, e-learning, fun videos, gaming, music, sports, photo filters and lots more! During the unveiling, the Products and Digital Services Champion at 9mobile, John Muo said that “Treelz is …