PHD Media, one of the world’s fastest growing media and communication agency networks, has launched an innovative proprietary cloud-based media data tool, Ocular, that answers age-long questions that clients have asked around the recency of the data used in the industry. Ocular, the result of two years of continuous research aimed at closing some of the gaps that exists within …

PHD Media, a part of Omnicom Media Group, has set the stage for the unveiling of its ground-breaking proprietary media data tool, ‘Ocular’ on Tuesday, at the Marriot Hotel, in Ikeja, Lagos. Expected at the launch, where the Ocular potential impact demo will be done, are top business leaders, marketing communication industry eggheads, media owners, and other stakeholders. Ocular is …

Rite Foods Limited’s Fearless energy drink has announced the launch of its new 50cl can, designed to provide consumers with a refreshing energy boost in a convenient and stylish package. Known for its two distinct flavours – Classic and Red Berry – Fearless energy drink has since its inception in 2017 consistently provided premium-quality energy drink, serving Nigerians with the …

The immediate past General Secretary of the Out-of-Home Advertising Association of Nigeria (OAAN), Mr. Sola Akinsiku has emerged its President. All unopposed, Akinsiku and other members of the executive council were endorsed at the recent 38th Annual General Meeting of the association in Asaba, the Delta State capital. Also elected are former ex-officio member, Mr. Omo Kingsley Abunene, who is …

Welcome to this week’s edition of Brand Nugget Let’s move away from brand and branding lessons which I have dealt with the past weeks. Let’s share understanding on stakeholder marketing, an interesting topic germane to the interest of communication experts, relationship managers and public affairs practitioners. As brand communications consultants, we understand the vital role of stakeholder management in the …

The Lagos State chapter of the Nigerian Institute of Public Relations (NIPR) and Upticomm Marketing Company on Tuesday unveiled Tokunboh George-Taylor as the Goodwill Ambassador of the eighth Lagos Digital PR Summit ahead of the event holding at the Sheraton Lagos Hotel from Wednesday 18th and Thursday 19th October. George-Taylor is the pioneering Managing Director of Hill+Knowlton Strategies Nigeria, one …

Rite Foods Limited, a leading Fast Moving Consumer Goods (FMCG) company in Nigeria, said it is proud to join the global community in celebrating World Food Day 2023 with the theme ‘Water is Life, Water is Food’. Rite Foods said it continues to highlight its unwavering dedication to sustainability with a special emphasis on Bigi Premium Drinking Water. Every 16th …

Ecofitness, an expanding eco-conscious fitness centre with a strong presence in Nigeria’s major cities, including Abuja and Lagos, will on 28th October unveil its newest outlet – the Ecofitness Hub. It is located at 4th Avenue, Gwarinpa, Abuja. The brand said that residents of Abuja should get ready for the fitness extravaganza of the year, as Ecofitness, a company dedicated …

Rite Foods Limited, Nigeria’s leading company in the food and beverage industry, celebrates this year’s Customer Service Week (CSW) with a renewed commitment to delivering effective customer service and recognising its personnel who have performed excellently in contributing to the organisation’s growth. The consumer-centric company, known for its award-winning brands including the 13 variants of Bigi carbonated soft drinks, Bigi …

Customer-centric telecommunication company, 9mobile, has said that quality customer service is key to business prosperity as it is what drives organizational performance and growth. As the company marks the 2023 Customer Service Week, its Chief Executive Officer, Juergen Peschel said: “The role of customer service to organizational growth cannot be overemphasised. It is what drives business performance and growth. It …