Leading media intelligence consultancy, P+ Measurement Services conducted a media performance audit on Hilda’s Baci (Hilda Bassey Effiong) Cook-a-thon, which got her into the Guinness World Records, making her the world’s longest-cooking champion. The audit critically examined and revealed the media sentiment, media reach, media share by countries, and sponsorships of Hilda Baci’s Cook-a-thon. According to the analysis, the positive sentiment garnered 85 per …

Nigeria’s favourite healthy food restaurant, So Fresh is set to bring its delicious, fresh, and nutrient-rich meals to the city of Ibadan, with the launch of its newest outlet on Saturday, 20th May. With the opening of the brand-new outlet located at 4, Town Planning Way, Ring Road, So Fresh is looking forward to bringing freshness and a culture of healthy …

Dana Airline said it would support Guinness World Record-breaking chef, Hilda Baci with one year free tickets. Through Dana Air Twitter handle @DanaAir, its Chief Operating Officer, Ememobong Ettete said the brand would always support the creativity, efforts and innovation of Nigerian youths. “We have always blazed the trail in terms of support for the arts and entertainment industry, health …

Redeemers University trumped Fountain University and Westland University in the maiden edition of the pitching competition held yesterday by the Osun State chapter of the Nigerian Institute of Public Relations (NIPR). In the battle for supremacy of the best Public Relations team in universities located in Osun State, Redeemers University scored 72.7 per cent to beat Fountain University, Osogbo, which …

Eight startup businesses have emerged winners of the Gitex Pitch competition (Lagos Roadshow edition),h which was held at the Eko Innovation Center, Ikoyi on Friday. The winners are Pocket Food, Fuspay Technologies, Byte, Africa Comicade, Get Equity, Alajo, Instant Rad and Dataleum. The Lagos State Government in partnership with Eko Innovation Centre will be sponsoring these startups on an all-expense …

Tropical General Investments (TGI) Group, a global conglomerate and leading contributor to the Nigerian economy, has been ranked among the 25 Best Workplaces in the 2023 LinkedIn Top Companies list. TGI Group is rated as a place where people can grow their careers. The LinkedIn Top Companies list ranks the top 25 companies investing in their employees and helping them …

Markhack2.0, Nigeria’s foremost marketing and media hackathon, is set to bring together the country’s brightest minds in the creative industry to develop solutions to real-life marketing and media challenges within just two months. The event, which is focused on unlocking the future of the creative economy, will feature keynote speeches, workshops, masterclasses, and mentorship sessions designed to enhance participants’ skills …

Fast-moving consumer goods manufacturer, Unilever Nigeria PLC, has announced the appointment of a new Managing Director, Tim Kleinebenne. This followed the resignation of Carl Raymond Cruz, with effect from 4th May. Kleinebenne’s appointment was announced on Tuesday in a corporate notice signed by its Company Secretary, Afolasade Olowe. Kleinebenne graduated with a Business Economics degree from the University of Hamburg …

Rite Foods Limited, the market leader in the food and beverage sector of the Nigerian economy, with arrays of quality brands, admonishes Islamic believers to have rejuvenating moments with its award-winning brands as they celebrate this year’s Eid al-Fitri festival, to mark the successful completion of the one-month fasting during Ramadan. Ramadan fasting, which is the period of penitence and …

Crepaway Nigeria, an exquisite and casual dining restaurant serving exotic international cuisine from a diverse menu, is set to relaunch on Friday 28th April and 29th Saturday April in the heart of Victoria Island, Lagos. The official launch of the exquisite restaurant is tagged Crepaway All-Star Weekend. It is a two-day launch event characterised by food, comedy, music and fun moments …