Rite Foods’ Bigi drinks, Nigeria’s most consumer-centric brand with 13 flavours of refreshing soft drinks for every moment, has yet again improved the living conditions of 20 consumers with surprise and transformative packages of cash and gift prizes, through its digital Corporate Social Responsibility (CSR) campaign, BRAK. BRAK is Bigi Random Acts of Kindness, a digital CSR campaign activated annually …

The new slogan, “Proudly-African”, adopted by Rite Foods, Nigeria’s market leader in the food and beverage industry, is the company’s strong commitment to expanding its products beyond the nation’s shores, to other African countries, as a world-class and global brand. This was the position of the company’s Managing Director, Mr Seleem Adegunwa in a recent interview with a leading independent …

Mouka, Nigeria’s foremost manufacturer of mattresses and other bedding products, has celebrated families with babies born on New Year’s Day 2023 in furtherance of its commitment to adding value to life. Mouka participated in celebratory events to welcome the newborns across 13 public healthcare facilities in Lagos, Oyo, Ogun, Edo, Imo, Enugu, Rivers, Cross River, Akwa Ibom, Kaduna, Kano, and …

Rite Foods, Nigeria’s market leader in the food and beverage industry rewarded consumers of its award-winning brands with free shopping opportunities at the Ikeja City Mall, in Lagos on New Year Day. The brand activation at the Rite Foods Wonder House at the Ikeja City Mall was the centre of activities for its teeming consumers during the yuletide period, attracting …

Every end of year, we look forward to the new year with expectations. We expect the new year to be, well new and different. 2023 is no exception, it will be new and different. While everyone will like to have a sense of what to expect in the new year, I wrote this piece for public relations practitioners, it is …

The city of Lagos, Nigeria came alive with live music performances, food, dance, art, Santa’s grotto, games and more as Rite Foods Limited kick-started the December holiday for Lagosians and other consumers with its sponsorship of Eko Miami Colours of Life Festival, which held at The Good Beach, Victoria Island, Lagos. Eko Miami is a bold showcase of food, culture …

The 2022 edition of MerryBet Celebrity Fans Challenge Concert was the place to be in Lagos last weekend where excited fans experienced a musical concert, ‘’off the hook’’ and cliches of music shows. Football and music converged to serve premium entertainment as fans were refreshed by Fearless energy drinks. The concert, themed Afro Revolution was filled to the brim with lots of …

Nigeria’s telecom provider and youth-friendly brand, 9mobile has been recognised for its innovation in driving initiatives that solve critical societal challenges. For the second consecutive time, the telecom company was awarded the Deborah Leipziger Africa Prize for Innovation at the 16th edition of the prestigious Sustainability, Entrepreneurship, and Responsibility Awards (SERAS). The company was honoured for consistently initiating projects that …

It was an exciting atmosphere as Nigeria’s innovative and SME-friendly telecommunications company, 9mobile further affirmed its commitment to the growth of Small and Medium Enterprises (SMEs) in Nigeria by berthing the third edition of its entrepreneurship initiative, ‘The Hack’ in Port Harcourt, Rivers State. The event, which was held at L. A. King Dome Rumuomasi, was attended by hundreds of …

December 4th was the most anticipated night in the annals of sustainability in Africa. Following the entry process that began in June, and had attracted entries from 97 organisations from 16 countries, and 510 projects entered for the 25 awards categories, the moment did arrive to present the best of Africa to the rest of the world. It was not …