MEXC crypto has moved to cement its position in emerging markets by rolling out peer-to-peer cryptocurrency trading support for the Nigerian naira, Ethiopian birr and Pakistani rupee.
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The global crypto exchange says the addition of these fiat currencies will ease digital asset access in regions where users face major banking and currency constraints.
The expanded fiat integration allows people in Nigeria, Ethiopia and Pakistan to directly buy and sell key cryptocurrencies such as Bitcoin, Ethereum, Tether and USD Coin through MEXC’s P2P platform.
All transactions are completely fee-free, a move the company says is aimed at eliminating financial barriers for new entrants and encouraging broader adoption.
This development goes beyond platform optimisation. It signals a deeper push by MEXC to connect with real-world users in the Global South, where crypto solutions increasingly meet urgent local needs.
Nigeria has emerged as a leading market for digital currency activity. Ethiopia, following sweeping reforms in its financial sector, is experiencing a surge in digital finance interest.
Meanwhile, Pakistan’s young and tech-savvy population continues to turn to crypto amid inflation and restricted banking tools.
The exchange is simultaneously recruiting and vetting new local merchants to serve as verified intermediaries for P2P transactions.
These verified traders enjoy several benefits, including priority support, exclusive events, and a distinct platform badge — all designed to create a trustworthy user ecosystem.
Peer-to-peer trading is especially valuable in markets where government controls, inflation or weak financial infrastructure prevent reliable access to foreign currency or financial instruments.
With decentralised trading, users can bypass traditional institutions, access stablecoins, and even manage cross-border transfers at a fraction of conventional costs.
By prioritising localisation and fiat compatibility, MEXC appears intent on winning long-term market share where crypto still offers fundamental financial empowerment.
As global exchanges scramble for regulatory clarity and infrastructure in developed markets, MEXC’s swift pivot to underserved regions could give it a competitive edge in shaping the future of Web3 inclusion.
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The company’s expansion also mirrors a wider shift in global crypto strategy — one that acknowledges that the next billion users may not be in Silicon Valley or London, but in Lagos, Lahore and Addis Ababa.
