WPP and the foretold internecine implosion of the world’s biggest ad group
Like it or not, Wire and Plastic Products (WPP), the world’s former biggest advertising group, is heading south with the speed of a falling meteorite. The rainclouds of misfortune thickening against it cannot point to anything but a long-foretold unravelling. First was the April 2018 disgraceful ouster of its founder/CEO, Martin Sorrell after 33 years, following allegations of personal misconduct …