New advertising regulatory law intended to strengthen industry, says Lai Mohammed
The Minister of Information and Culture, Alhaji Lai Mohammed has explained that the recent signing of Advertising Regulatory Council of Nigeria (ARCON) into law by President Muhammadu Buhari was informed by the resolve to strengthen the nation’s integrated marketing communications space. Last week, President Buhari appended his signature to the ARCON Bill (now an Act), which repeals the Advertising Practitioners (Registration, …