Leading marketing communications and management firm, Landmark Exposures, and the Advertising Regulatory Council of Nigeria (ARCON), are set to develop and deepen manpower knowledge in the integrated marketing communications industry. To achieve this laudable objective, ARCON and Landmark Exposures on Monday signed a Memorandum of Understanding (MoU) in Lagos at the ARCON Advertising House corporate office in Lagos. ARCON Director General, …

For years players in the Nigerian marketing communications industry, it has been known (some still suspect) that the Advertisers Association of Nigeria (ADVAN) has grown to see itself as the benefactor of the industry. From advertising agencies, through media agencies to the media organisations themselves, it’s been possible to feel the source-and-sauce air with which this association breathes around the …

In its bid to walk its talk of reforms in the nation’s integrated marketing communications industry, the federal government has announced the inauguration of a five-man Advertising Offences Tribunal that will handle cases regarding ad infractions in the country. In a statement at the weekend, the nation’s apex regulatory body, the Advertising Regulatory Council of Nigeria (ARCON) said that the …

The Advertising Regulatory Council of Nigeria (ARCON) has filed a suit against Meta Platforms Incorporated (owners of Facebook, Instagram and WhatsApp platforms) and its agent AT3 Resources Limited at the Federal High Court, Abuja Judicial Division. According to a statement on Tuesday by the apex regulatory body for Nigeria’s advertising ecosystem, ARCON is seeking a declaration, among others, that the …

The Professional Model Managers Association of Nigeria (PROMMAN) has expressed deep appreciation to the Advertising Regulatory Council of Nigeria (ARCON) for banning the use of foreign models in commercials. The authorised professional modelling body in Nigeria commended the Federal Government for the policy, which is aimed at the development of local talents.According to PROMMAN President, Mr Frank Osodi, the association …

The Advertising Regulatory Council of Nigeria (ARCON) has banned the use of foreign voice-over artists and models effective Saturday, 1 October 2022. In a statement, ARCON Director General, Dr Olalekan Fadolapo said the ban was in line with the Federal Government’s policy to develop local talent and inclusive economic growth for sectors of the country, including advertising. “ARCON, being the …

Two government regulatory agencies have confirmed participation at the maiden edition of the Consumers Value Award scheduled to hold on 24 August at the Radisson Blu Hotel Ikeja, Lagos. These are the Federal Competition and Consumers Protection Council (FCCPC) and the Advertising Regulatory Council of Nigeria (ARCON). The Managing Director and Co-founder of Consumers Value Broadcasting, Akonte Ekine said the …

The Minister of Information and Culture, Alhaji Lai Mohammed has explained that the recent signing of Advertising Regulatory Council of Nigeria (ARCON) into law by President Muhammadu Buhari was informed by the resolve to strengthen the nation’s integrated marketing communications space. Last week, President Buhari appended his signature to the ARCON Bill (now an Act), which repeals the  Advertising Practitioners (Registration, …