Every day is public relations day. This is because the business of strategy and planning, communications and positioning never sleeps or stops. 8 March, International Women’s Day, a day set aside to celebrate women, is a good time to recognize the role of women in public relations practice and the opportunity for growth. You would agree that public relations is …

Habit is power In the dynamic and fast-paced world of public relations and marketing, it takes more than just hard work to be successful. The most successful PR and marketing professionals exhibit certain habits that set them apart from the rest. Here are 7 habits of highly effective public relations and marketing people: Habit #1 They are proactive Effective PR and marketing …

For years, I’ve suppressed my reservations over the structure, wording, and choice of words used in writing rebuttals in the public domain. However, I couldn’t resist writing about the recent one involving the Supreme Court and Faroq Kperogi. As a public relations practitioner, I am appalled by the Supreme Court’s rebuttal to Faroq Kperogi’s editorial berating the Court on its …

Africa is expected to be one of the world’s super powers; but due to a myriad of challenges that plague the continent, it is one of the poorest – and often regarded as the dark continent. The narrative of the continent is that of war, poverty, terror, corruption, disease. And irrespective of the standards of education and achievements, it is …

Nigeria’s first full service public affairs consulting firm, Re-ignite Public Affairs Limited has emerged Africa’s most Outstanding Public Affairs Consulting Firm of the Year. The firm was among outstanding organisations awarded laurels at the 7th Edition of the African Brands Congress, held at the banquet hall of the Lagos Sheraton Hotels & Towers on last Friday. The event was organised …