Home Brands Lagos NIPR unveils bold initiatives; reelects Chairperson, others
Brands

Lagos NIPR unveils bold initiatives; reelects Chairperson, others

By Breezynews
Posted on 22 September 2023
5 min read
593
0
2,030

…BHB’s Ayeni Adekunle calls for reform in PR education, embracing changing communication landscape

On the day her reelection was ratified as Chairperson of the Lagos chapter of the Nigerian Institute of Public Relations (NIPR), Mrs. Comfort Obot Nwankwo unveiled an array of ambitious initiatives to elevate the chapter’s profile, foster stronger collaborations with public and private sector stakeholders, and pursue strategic property acquisition in a prime location within Lagos.

In her acceptance speech, following the election of the new executive council at the 34th Annual General Meeting (AGM) of the chapter, held on Thursday at the Muson Centre, Onikan, Nwankwo expressed her confidence in the caliber of the chapter’s members and their unwavering support, highlighting that these initiatives are poised for success with their backing.

She underscored the executive council’s commitment to raising the standards of public relations practice in Lagos and called on members to unite in championing professional excellence within the state, including taking action against unlicensed PR practitioners.

Among the chapter’s upcoming priorities, the Chairperson emphasised the revitalisation of the monthly PR Clinic and the solicitation of members’ input on valuable topics for exploration.

Keynote speaker/CEO BlackHouse Media, Mr. Ayeni Adekunle

 

The election of the executive council was conducted by the electoral committee, led by Barrister Jide Ologun, under the supervision of the national secretariat of NIPR, represented by Mr. Uzoma Onyegbadue, the institute’s Registrar.

The newly elected and sworn-in executive council members are as follows:

– Mrs. Comfort Obot Nwankwo (Chairperson)
– Mr. Samuel Ayetutu (Vice Chairman)
– Dr. Fatima Binta Ahmadu (Secretary)
– Mrs. Olumuyiwa Ojelabi (Treasurer)
– Staff Sergeant Ozioko Vitus Uchenna – (Financial Secretary)
– Mr. Bassey Ekpe Nta (Internal Auditor)
– Mr. Samuel O. Adeyemi (Public Relations Executive)
– Mrs. Rita Obiageli Ali-Nock (Ex-officio)

Prior to the AGM, the chapter hosted a lecture with the theme, “Innovation and Disruption: Unlocking Opportunities for PR Practice, featuring a keynote address by the Chief Executive Officer of BlackHouse Media, Mr. Ayeni Adekunle.

His keynote address emphasised the imperative of innovation in the field of public relations. He challenged industry professionals to adapt to the evolving communication landscape, marked by rapid technological advancements and changing generational behaviors.

Adekunle urged PR practitioners to embrace innovation, reevaluate their PR practices, and consider the societal shifts that impact their work.

He stressed the pivotal role of PR in shaping public perception and building trust, particularly in the context of Nigeria’s global reputation. He called on PR practitioners to redefine their profession by integrating modern technology, international relations, diplomacy, and ethical communication.

Adekunle highlighted the urgency of reforming PR education, emphasising the importance of continuous learning and development to equip talent for the dynamic industry. He encouraged collaboration within the PR community to drive necessary changes collectively.

Load More Related Articles
593 Comments

Check Also

Olunloyo, who governed Oyo for 3 months, dies 8 days to 90th birthday

A former governor of Oyo State, Dr. Victor Olunloyo, is dead. He would have been 90 years …