Leading marketing communications and management firm, Landmark Exposures, and the Advertising Regulatory Council of Nigeria (ARCON), are set to develop and deepen manpower knowledge in the integrated marketing communications industry.
To achieve this laudable objective, ARCON and Landmark Exposures on Monday signed a Memorandum of Understanding (MoU) in Lagos at the ARCON Advertising House corporate office in Lagos.
ARCON Director General, Dr. Lekan Fadolapo signed for the regulatory agency, while Chief Executive Officer/Managing Director of Landmark Exposures, Mr. Akinwole Osewa signed for his organisation.
The first edition of the workshop takes place in Lagos between 4th and 5th October 2023.
Faculty for the workshop are experienced subject matter experts drawn from high end of the industry and the academia.
The workshop titled, “Skills for Corporate Negotiation” is targeted at senior and executive management cadre in the marketing communications sector.
Landmark Exposures Limited is a multi-disciplinary consulting firm with a diversified offering focused on delivering value to clients in the public and private sectors of the economy.
Early last year, the company reengineered its structure to position it for an expanded scope of impact in the market space with a more robust offering in the areas of Business & Management Consulting and Out of Home Marketing Communications.
ARCON is vested with the responsibilities of regulating and controlling advertising, advertisement, and marketing communication in Nigeria. It also ensures the protection of consumers and the general public, and to promote local contents that entrenches best international practices.