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GoNigeria introduces Hausa rap challenge; mobilises voter registration among youths

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GoNigeria has launched the GoNigeria Hausa Rap Challenge, a contest for young Nigerians between the ages of 18 to 34, with incentives of N2 million for the first prize winner and two runners-up. The first runner-up wins N600,000, while the second runner-up will receive N400,000.

GoNigeria’s primary objective is to drive Nigerian youths to actively participate in the nation’s electoral processes and redefine the political trajectory of Nigeria from 2023.

Spurred by the enormous talents and skills of Nigerian youths in the creative space, GoNigeria is seeking to harness this energy plus the anger in their minds in a positive direction. The competitions act as an incentivising platform to boost political participation of the catchment group. The messaging requires participants to showcase their communication skills beyond entertainment by also delivering an important message through rap that is consistent with the ongoing GoNigeria advocacy campaign.

GoNigeria believes that the vibing components of Rap, which combine rhyme, mime in its flow and delivery can be impactful, particularly amongst the younger voters. Rap, it is believed, serve as a strong communication platform as riveting messages have emanated through it in the past that have helped to impact and change societies and attitudes in some countries.

The Hausa Rap Challenge will be anchored by Buba Barnabas Luka (Classiq). It will run online from Friday, 10th June to Thursday, 30th June 2022. Only Nigerian youths between the ages of 18 to 34 years and who have Permanent Voter Cards (PVCs) are eligible to participate.

Participants are required to send in a 60-second rap video, in which they must show their PVCs or registration slip and play with the word P-V-C or Permanent Voters Card in their rap production. The video must adequately communicate the importance of Nigerian youths to register and get their PVCs before 30th June, 2022. The judges will consider “content originality”, “flow” [rhythm, rhyme], and “delivery” (cadence, tone), and potential impact. Contestants must post the video on all their social media platforms with the hashtag #GoNigeriaRapChallenge and tag @AnapFoundation.

Videos which are longer than 60 seconds and/or videos without a PVC component will be disqualified.

The selection of winners will be entirely at the discretion of the GoNigeria judges, who will apply terms and conditions that have been designed to ensure fair play and healthy competition.

GoNigeria advocacy campaign is aimed at encouraging eligible young Nigerians in the country and the Diaspora to actively participate in the nation’s electoral processes leading up to the 2023 elections, as their direct involvement should be pivotal to reshaping the country’s political destiny.

GoNigeria is an initiative of Anap Foundation, a non-profit organisation committed to promoting good governance. Via its GoNigeria Initiative, Anap Foundation has been partnering with GoAdvocates and enlightened celebrities (GoAmbassadors), corporate bodies eager to support the Initiative via co-branding (GoPartners) as well as many enthusiastic volunteers who will help to amplify the messaging to Nigerian youths (GoVolunteers). The overall aim is to encourage Nigerian youths to register and vote en-masse in the 2023 General Elections.

The 18 Initial Advocates of the GoNigeria Movement are drawn from all the six geopolitical zones (three from each zone). They are: Atedo Peterside (Convener), Aisha Yesufu, Nuruddeen Lemu, Dike Chukwumerije, Folarin Falana (Falz), Bishop Matthew Hassan-Kukah, Arunma Oteh, Hamzat Lawal, Tomiwa Aladekomo, Osita Chidoka, Dr Tony Rapu, ‘Yemi Adamolekun, Muhammad Ali Pate, former Emir of Kano Muhammad Sanusi II, Dr Salamatu Hussaini Suleiman, Kashim Ibrahim-Imam, Ayisha Osori and Ibrahim Dahiru Waziri.

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