The International Public Relations Network (IPRN), a global alliance of independently owned communications and PR agencies, has announced Boucles Africa as its first Nigerian member and the fourth partner agency from Africa to join the network.
According to a network update released this month by IPRN President, Rodrigo Viana de Freitas, the appointment marks a significant milestone for Boucles Africa and also highlights Nigeria’s growing relevance in the global communications industry.
As an IPRN member, Boucles Africa will collaborate with partner firms across more than 100 cities in over 30 countries, thus enabling cross-border partnerships, knowledge sharing, and access to international best practices to better serve its clients across markets.
On the announcement, Founder/Chief Experience and Engagement Officer at Boucles Africa, Mojisola Saka, said: ‘Our admission into the International Public Relations Network (IPRN) is a significant milestone in Boucles Africa’s journey which commenced in 2024 and our growth aspirations as a firm. It reinforces our commitment to delivering world-class communications solutions that meet global standards while authentically reflecting African perspectives, insight, and lived realities to drive real engagement’.
Founded in 1995, IPRN is a highly selective alliance of independent communications agencies spanning Europe, Asia, the Americas, the Middle East, and Africa. Membership is extended only to agencies with a strong track record of strategic excellence, professional integrity, and a proven track record of delivering impactful communications.
Boucles Africa’s inclusion further strengthens Africa’s representation within the network and signals increasing global confidence in African-led communications expertise.
Boucles Africa is an integrated communications consultancy working with brands across Africa to shape clear, compelling narratives and build trusted reputations. It combines strategic insight with creative execution to deliver communications that are relevant, culturally grounded, and effective.
Its expertise spans brand strategy, public relations, media relations, digital communications, and content development. With a strong understanding of African markets and a collaborative approach, Boucles Africa partners with organisations, businesses, brands and individuals in navigating growth, change, and visibility.
