On the occasion of the World Public Relations Day, the President of the Nigerian Institute of Public Relations (NIPR), Mallam Mukhtar Zubairu Sirajo has urged professionals in the industry to “continue to live and breathe public relations by analysing trends and influencing policies positively”.
In a statement on Sunday, Sirajo, who is also the Chairman of the NIPR Governing Council, said that the Institute has “continued to preach about Trust, Truth and Transparency, the ideals of the World PR Day, through several mechanisms and platforms, one of the most important of which was the Citizens Summit for National Integration, Peace and Security, which held last August where citizens of Nigeria reopened conversation with the aim of rebuilding trust”.
He said that if the recommendations of the that public presentation of Citizens Summit are implemented, it would “lead the path to national rebirth and recovery, ways and means to promote the practice of non-violent communication and provide frameworks, mechanisms and strategies for citizens’ re-engagement through behavioral re-orientation of citizens, as well as better and more purposeful and responsive governance structure”.
The full statement:
“My dear comrades in the Public Relations Profession, it is my honor to convey to you this message on the occasion of the world PR DAY, a day set aside to celebrate both the Public Relations practice and practitioners the world over.
“On this auspicious occasion, I urge us all to continue to live and breathe public relations by analysing trends and influencing policies positively. As regards the Nigerian Institute of Public Relations, we have continued to preach about Trust, Truth and Transparency, the ideals of the World PR Day, through several mechanisms and platforms, one of the most important of which was the Citizens Summit for National Integration, Peace and Security, which held last August where citizens of Nigeria reopened conversation with the aim of rebuilding trust.
“The public presentation of the report of the Citizens Summit is scheduled to hold on Tuesday, 18th July 2023 and recommendations therein, if implemented will lead the path to national rebirth and recovery, ways and means to promote the practice of non-violent communication and provide frameworks, mechanisms and strategies for citizens’ re-engagement through behavioral re-orientation of citizens, as well as better and more purposeful and responsive governance structure.
Permit me to seize the opportunity to call on the government of the day to take deliberate steps to implement some of the recommendations contained in the Citizens Summit report as we journey on the rebirth of a new Nigeria devoid of ethnic, religious and regional bigotry so that our diversity as a nation can once again become our strength and unifying force.
“I urge us all to also put this into consideration and remain good Public Relations Ambassadors as we prepare for the Annual General Meeting and Elections of our dear Institute in a few weeks from now”.
