Rotary International has named the Publisher/Editor-in-Chief of Naija Times and Lagos Post, Rotarian Ehi Braimah as one of five new Assistant Rotary Public Image Coordinators (ARPIC) in Africa’s Region 27.
Braimah, who is an Assistant Governor in Rotary International (RI) District 9112 Nigeria, and the four others will serve in the 2025-2026 Rotary year,
This region comprises nine Rotary districts across Anglophone West Africa and Egypt.
The announcement came via an official communication by Rotary Public Image Coordinator (2023-2026), Rotarian Tamunoibim Semenitari, congratulating the incoming ARPICs and urging them to attend the upcoming Regional Team Learning Seminar (RTLS) scheduled for 7 to 11 May 2025 in Accra, Ghana.
Africa Zone 22, where Region 27 is situated, is one of Rotary International’s 34 global zones, and it is divided into three regions: 26, 27, and 28.
According to a statement by the ARPIC in charge of RI Districts 9111, 9112 and 9126, Rotarian Michael Effiong James, other appointees joining Braimah are Rotarians Bassey Ekpenyong Bassey of Rotary Club of Uyo Urban, Olubisi Abosede Yomi-Layinka (Rotary Club of Ibadan Jericho Metro, Nigeria), Kwesi Nyan Kittoe (Rotary Club of Winneba, Ghana) and Marwan Montasser (Rotary Club of Alexandria New Era, Egypt).
Braimah brings decades of strategic communications experience to the role.
A former President of Rotary Club of Lagos (2018 – 2019), he has held several public image-related roles, including Chair of the District Public Image Committee (2024 – 2025).
He also served as District Secretary in 2021–2022 and has chaired numerous district-level committees.
Braimah is the Managing Director/CEO of Neo Media & Marketing, a public relations and marketing management company; Deputy National President of the Nigerian-American Chamber of Commerce, and a respected public affairs commentator.
In 2024, he was honoured with the distinguished Chancellor’s Alumni Award by the University of Roehampton, London.
Public Image Coordinators play a vital role in Rotary by shaping how the organisation is perceived. They manage branding, create content, handle media relations, and ensure consistency across Rotary’s digital and offline platforms.
They also educate members on Rotary branding, manage crisis communication, and promote community engagement.
