Lagos metropolis was agog on Saturday, 26th November with the Fearless Geng of power bikers and skaters who stormed the city with high-octane displays and skating stunts to sensitise consumers, sports lovers and auto enthusiasts towards the auto-festival – Fanfaro Autofest (The Fearless Edition).
Nigeria’s number one energy drink, Fearless, from the stable of Rite Foods Limited, is the headline sponsor of the event slated to hold in Ibadan on Sunday, 4th December. The fearless geng went through Bariga, the University of Lagos, Yaba College of Technology, Ikorodu Road, Maryland, Opebi, and Victoria Island/Lekki axis with energetic displays of power bike and skating stunts, and were joined in the fun by consumers and sports lovers. It was also a refreshingly energetic experience for consumers and onlookers who savoured the non-alcoholic energy-boosting beverage during the tour.
Head of Marketing at Rite Foods Limited, Olumide Aruleba said that the partnership with Fanfaro Autofest is in line with the company’s commitment to promoting sports development by ensuring it exhumes the positive energy required for successful sporting activities in the country. “Fearless energy drink’s sponsorship of the Fanfaro Autofest is in line with our commitment to promoting sporting activities in the country. The fearless brand resonates with what the biggest motorsport event in the country stands for – audaciousness, courage, boldness, audacity and positive energy – because all these qualities are what will be displayed during the event”, he stated.
Fanfaro Autofest (The Fearless Edition) will host Nigeria’s most renowned super bikers, auto drifters and enthusiasts as well as celebrity performances from Nigeria and beyond in a fast-paced, thrilling and energising auto-fest. It will provide sports lovers and consumers the opportunity to embrace the thrill of the biggest motorsport event in Nigeria, with side attractions from the fearless energy drink brand. These include games and raffle draws to heighten the fun for consumers and auto enthusiasts.
The train was in Ibadan on 30th November for a campus tour ride at the Lead City University and Polytechnic Ibadan where sports lovers, consumers and fun seekers gave free power bike rides in anticipation of the fun. A Fearless Encounter is also scheduled for 3rd December, where fans of the show, consumers, sports lovers and other fun seekers will get a chance to meet and greet the drifters at the Palms Mall, Ibadan.
The Fearless energy drink will be readily available to energise everyone at the motorsport event. With its quick absorption mechanisms and bowel compatibility, drifters, super bikers, auto enthusiasts, consumers and other sports lovers at the show will get an instant boost in their energy levels and increased performance to enjoy the biggest motorsport event in the country.
