Renowned rapper Reminisce has raised concerns about the increasing influence of money in shaping the success of songs in the music industry.
Speaking on the “I Said What I Said” podcast, the rapper lamented the shift from prioritising talent and quality music to favoring financial backing.
Reminisce pointed out that a large marketing budget has become the primary determinant of a song’s popularity, overshadowing the artistic value of the music.
He highlighted how this trend has made it more difficult for talented artists to gain recognition without substantial financial resources, fundamentally altering the dynamics of the industry.
“The game has now changed to another phase. The phase where you now have to spend money to get hits.
“Money now produces hits not music anymore. That’s the phase we are in now. Whatever song you see (popping), go ask what the marketing budget was. That’s what determines how big a song is. It’s no longer just music anymore”, he said.